Michael Crooks, HP

September 4, 2014 · Posted in Speakers 

Michael CrooksMichael Crooks
Global Solutions Leader, Interactive & Digital Media Analytics
HP Enterprise Services

Michael Crooks is the industry practice leader for the HP Enterprise Services Social Enterprise Practice. His practice provides strategic and transformation services, helping enterprises tap into the power of social media related analytics, collaboration and business strategy.
Michael is the core designer and practice leader for the HP Interactive Media Command Center (IMCC), rebranded for NASCAR as the Fan and Media Engagement Center (FMEC).
Prior to HP, Michael was a Director at Gartner, leading Enterprise Collaboration, Sourcing, IT Strategy and Human Capital Management. His expertise was also used to define the sourcing and collaboration strategies for major programs, including a well noted multi-billion dollar entertainment facilities transformation for one of the world’s largest parks and resorts companies.


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