Lisa Joy Rosner, NetBase
Lisa Joy Rosner is the Chief Marketing Officer at NetBase, where she works with the largest brands in the worldâ€”including Coca-Cola, Kraft and HPâ€”as they change their approach to understanding consumersâ€™ desires.
Ms. Rosner is a tenured marketing executive in Silicon Valley, who is known for her creative and educational marketing approach. Before joining NetBase, she was an e-commerce expert, having served as vice president of Worldwide Marketing at BroadVision Inc. and vice president of Marketing at MyBuys, where she worked with such companies as Sears, Wal-Mart and Circuit City. Prior to that, Ms. Rosner worked in the data warehouse market at Brio, DecisionPoint and Oracle.
Lisa Joy is a frequent guest lecturer at universities including, the Hass School of Business, Stanford and the Tuck School of Business. Ms. Rosner serves on content committee for the AMA Market Research Conference and the Benchmark Conference and was named a Gold winner at the ARF Great Minds Awards in 2011.
Ms. Rosner received a bachelorâ€™s degree (sum cum laude) in English literature from the University of Maryland. She is a member of Phi Beta Kappa.